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Unified Naming Conventions

Unified Naming Conventions
# Live

Launched June 2

June 2, 2026
Victoria Bryer
Victoria Bryer
Unified Naming Conventions
Unified Naming Conventions engine now live across Assets, Work, Generations, and Templates 🚀
Teams can define workspace-wide naming rules in Settings, and Pencil will automatically apply them during imports, renames, and duplications, eliminating manual file naming and saving time. Batch renaming and on-the-fly label creation are also supported.
Not yet covered: exports, workflow content, and sheets/feeds, which are planned for upcoming DAM and channel integration work.
🛠️Please test out the new feature! Try creating some custom rules in your settings, run some bulk renames, and share your feedback and report any bugs you may find. Happy testing!🎉




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