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Sustainability & Gen AI - A Deep Dive

Posted Jan 19, 2026 | Views 15
# Product Livestream
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Tom Edwards
Head of Content @ Pencil

SUMMARY

How carbon-heavy is GenAI — and what can marketers actually do about it? 🌱🤖

Join Tom Edwards with Ludovic Moulard and Sharanya Sathyaprakash for a practical session where we unpack Brandtech’s Gen AI environmental study and share three easy steps you can use right away to cut emissions without killing creative impact.

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