Ethical Gen AI in Action: Brandtech Bias Breaker

Gen AI is moving fast - but how do we make sure it’s used responsibly?

Host Tom Edwards will be joined by Amy Arnell, Gen AI Business Manager at The Brandtech Group, to talk ethical Gen AI, including Bias Breaker, the first-of-its-kind tool tackling bias in Gen AI images.

We’ll cover:

⚖️ Why CMOs need an ethical Gen AI policy now

🧠 How Bias Breaker works in practice (and why it matters)

🚀 What responsible AI means for the future of marketing

If you care about scaling Gen AI without scaling bias, this one’s for you.